Macnica (Headquarters: Yokohama City, Kanagawa Prefecture, President: Kazumasa Hara, hereinafter Macnica), a total service and solution provider in semiconductors, networks, cybersecurity, and AI/IoT, is a leading provider of next-generation anonymous processing technology. We are pleased to announce that we have entered into a sales partnership with Brighter AI Technologies GmbH (Headquarters: Berlin, Germany, CEO: Marian Gläser, hereinafter referred to as brighter AI). Through this, we will support companies in promoting the utilization of video data through AI, which has been difficult to achieve until now, while also achieving both privacy protection and compliance compliance.
In recent years, along with technological progress, the utilization of data is progressing at an accelerated pace. In particular, camera images are analyzed and face recognition is used for various purposes such as security gates, identification of dangerous objects and people, and behavior monitoring. Furthermore, by using AI, it is possible to estimate attribute information such as emotion in addition to age, gender, and physique, and there are cases where it is used for marketing and scoring.
On the other hand, along with the spread of data utilization, the number of cases where the handling of privacy and personal information becomes a problem is increasing. There is a growing public opinion around the world that global companies, including GAFA, should emphasize privacy protection. It has been. In addition, due to trends such as data localization regulations, cross-border information exchange is restricted, and the impact on business is spreading.
brighter AI is a solution that overcomes these privacy and data localization issues and promotes the use of video data by AI. We provide “brighter Redact,” a solution that enables anonymous processing without data loss, and enables data utilization for AI analysis, etc., without worrying about privacy or compliance.
Anonymous image processing technology of brighter AI
brighter AI's video anonymization solution "brighter Redact" enables both ❝ personal information protection ❞ and ❝ use for image analysis ❞ of data with two types of image anonymization processing technology "Precision Blur" and "Deep Natural Anonymization". to
• High-precision anonymous processing technology Precision Blur
Personal information is protected with normal mosaics, but there is a possibility that different creatures or objects may be misidentified by AI, so the data cannot be used in image analysis by AI in autonomous driving cars, marketing, etc. . "Precision Blur" provided by brighter AI uses deep learning to accurately recognize human faces and enable anonymous processing of the minimum necessary parts.
Next-generation anonymization technology Deep Natural Anonymization
With "Deep Natural Anonymization", it is possible to create anonymized videos while maintaining attribute information such as age, gender, and whether or not a mask is worn. This makes it possible to use video data, for example, to check the number of people by attribute such as age and gender in a video showing multiple people, or to understand the facial expressions of people looking at product shelves in a store.
■Introduction of overseas introduction cases and use cases
Brighter AI technology is widely used by companies overseas, including Germany. In particular, there are many cases of introduction in the automobile industry, and there are cases where petabyte-class datasets for autonomous driving were anonymized without compromising data quality, and cases where cross-border data transfer was possible for multinational automobile manufacturers. I have. In addition, it has been introduced in fields such as medical care, public sector, mobility, and research and development. Not only does it improve the efficiency of anonymous processing of large amounts of data, which takes time and effort, but it is also used for uses that have been considered difficult due to privacy and compliance reasons. We also handle cases.
In addition to the AI/IoT, autonomous driving, and cyber security that Macnica has previously handled, by providing solutions from brighter AI, we are promoting the use of data by companies using AI, such as sensor acquisition, AI analysis, and security/ We will provide comprehensive support in various aspects of privacy protection.
■ Inquiries about products
株式会社マクニカ
brighter AI 担当
TEL：045-476-2010
Mail：brighterai@macnica.co.jp
URL：https://www.macnica.co.jp/business/dx/manufacturers/brighterai/index.html
*Company names and product names mentioned in this text are trademarks or registered trademarks of Macnica and each company.
*The information published in the news release (including product price, specifications, etc.) is current as of the date of announcement. Please note that the information may be subject to change without prior notice.
About Brighter AI Technologies GmbH
brighter AI is a leading provider company of next-generation anonymization technology.
Under the mission of "Protect every identity in public", cutting-edge AI technology enables both "protection of personal information" and "use for image analysis" of camera video data. Established in 2017, brigher AI, which provides services to customers in various fields such as automotive, medical, public, and research and development globally, is NVIDIA's "Europe's Hottest AI Startup" The Spark - The German Digital Award".
| company name | Brighter AI Technologies GmbH |
|---|---|
| Established | 2017 |
| Head Office Location | germany berlin |
| representative | Marian Glaser |
| website | https://brighter.ai/ |
About Macnica
Since its establishment in 1972, Macnica has provided cutting-edge semiconductors, electronic devices, networks, and cybersecurity products with added technological value. Based on our traditional strengths of global cutting-edge technology sourcing and technology planning capabilities, we are developing new businesses in fields such as AI/IoT, autonomous driving, and robots. Under the slogan "Co. Tomorrowing," we will connect cutting-edge technology and Macnica 's intelligence to provide unique services and solutions, creating social value and contributing to the development of future society. the Company company is headquartered in Yokohama and operates global business with 85 locations in 23 countries around the world. Please see the website (https://www.macnica.co.jp) for details.
Inquiries from the press regarding this matter
株式会社マクニカ https://www.macnica.co.jp
コーポレートマーケティング統括部 広報室 宮原、磯崎 e-Mail：macpr@macnica.co.jp
〒222-8561 横浜市港北区新横浜1-6-3 マクニカ第1ビル