Macnica Macnica Networks Corp. Macnica networks President ( , headquartered in Yokohama, Kanagawa, Japan; : ), a total service and solution provider in semiconductor, networking, cyber security and AI/IoT, has entered into a partnership agreement with Strive Tech Inc. (hereinafter referred to as "Strive Tech", headquartered in Bothell, Washington, USA, Co-Founder & CEO: Nikola Mrvaljevic) to strengthen 's overall commitment to the sports market through the use of digital technology. Macnica President Kazumasa Hara Macnica group
Due to the spread of the COVID-19 in various countries around the world, large-scale events, including sports events, are being held with restrictions on the number of people (including holding without spectators). Although it is a situation that can be said to be a headwind for sports, the areas where sports can be supported by digital technology are expanding due to the advancement of digital technology. As part of this, new possibilities for sports using digital technology, such as solutions that measure body surface temperature after recognizing human faces (*1) and sports fan marketing, are attracting attention. In addition, efforts to collect athletes' exercise data with IoT sensors such as GPS are spreading from the use of data obtained by human eyes (scorebooks, etc.) to training players and strategies in games. For example, in rugby and soccer, by attaching a small device with various sensors such as GPS on the back, data such as running distance, acceleration, number of direction changes, heart rate, exercise load, number of jumps, etc. By performing analysis using , you can aim to optimize player positioning, such as analyzing plays when you have the ball as well as plays when you don't have the ball.
※１ IEI Integration AI体表面温度検知ソリューション
https://www.macnica.co.jp/business/semiconductor/manufacturers/iei_integration/products/135101/
Strive Tech technology
An athlete's "injury" can directly affect the outcome of a professional sports match. Optimal training focused on improving athlete fitness, competition readiness and injury recovery is a key factor in injury prediction.
Strive Tech is a cutting-edge technology company that uses patent-pending algorithms to deliver new performance insights. Wearable technology seamlessly integrates EMG*2 sensors and pod modules into the shorts/pants to collect performance data.
EMG-enabled shorts/pants capture real-time quadriceps, hamstrings, and glutes activity of athletes during a variety of activities. Strive Tech provides integrated analysis of internal and external motion data by combining data obtained from EMG-enabled shorts/pants with external motion data captured by the Pod module (mileage, acceleration, etc.) . This analysis allows team trainers to plan and execute optimal training regimens tailored to each athlete's muscle activity, fatigue level and risk of injury.
*2 Electromyogram
A weak electric current generated by muscle activity is expressed as a waveform, and expresses the degree of muscle activity.
*The product is not a medical device as stipulated in the Medical Products and Medical Devices Act.
Macnica networks collects player data through the provision of Strive Tech, mainly from professional sports clubs, and combines it with AI algorithms developed and provided by Macnica 's AI research organization "AI Research & Innovation Hub (ARIH)". By doing so, we aim to develop and provide original solutions that can strengthen team strength through analysis and visualization of player play and practice. Furthermore, we will continue to consider ways to manage the health of athletes using digital healthcare.
Macnica 's sports initiatives
Macnica will accelerate digital transformation in sports with the theme of sports x technology. By discovering and applying the world's most advanced technology, which is one of Macnica 's strengths, we aim to make technology accessible to everyone who enjoys sports, from professional teams to amateur athletes.
*Company names and product names mentioned in this text are trademarks or registered trademarks of Macnica and each company.
*The information published in the news release is current as of the date of announcement. Please note that the information may be subject to change without prior notice.
About Strive Tech Inc.
Since its founding in 2016, Strive Tech has provided software and data solutions that help athletes, soldiers, etc. perform their best and predict the risk of injury. Patented algorithms use EMG and motion data to help manage loads, prevent breakdowns and achieve high performance.
Website: https://wearstrive.com
About Macnica
Since its establishment in 1972, Macnica has provided cutting-edge semiconductors, electronic devices, networks, and cybersecurity products with added technological value. In recent years, we have been developing new businesses in fields such as AI/IoT, autonomous driving, and robots, based on our traditional strengths of global cutting-edge technology sourcing and technology planning capabilities. Going forward, under the slogan "Co.Tomorrowing," we will connect cutting-edge technology and Macnica 's intelligence to provide unique services and solutions, creating social value and contributing to the development of future society. . the Company company is headquartered in Yokohama and operates a global business with 84 locations in 24 countries around the world.
For details, please see the website (https://www.macnica.co.jp).
About Macnica Networks Corp.
Macnica networks is a technology trading company that collaborates with numerous overseas companies and provides optimal cutting-edge technology based on intelligence cultivated through extensive experience and research. Our lineup spans a wide range of areas, including security, network infrastructure, AI, and DX, and we boast a track record of installations for numerous customers, including government offices, educational institutions, and general corporations, thanks to our comprehensive services from product installation to operation and support.
Please see the website (https://www.macnica.net/) for details.
Inquiries from the press regarding this matter
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